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EWG Healthy Living
By Ken Cook, Richard Wiles (1993)
Freemium5,000,000 products
App Facts
EWG Healthy Living
By Ken Cook, Richard Wiles (1993)
Freemium

The Environmental Working Group's consumer app for scanning personal care, cleaning, and food products. Uses EWG's Skin Deep database to rate ingredients on a 1–10 hazard scale and flags products that meet the EWG VERIFIED standard.

Pricing
Freemium
Products
5,000,000
Methodology
Rates products and ingredients on a 1–10 hazard scale combining data availability, regulatory status, and known health concerns. Scores conflate data gaps (how much is unknown) with hazard ratings (how concerning the known data is). Products meeting stricter criteria earn the EWG VERIFIED mark.
Data Sources

EWG Skin Deep database (~93,000 products, ~11,000 ingredients)

Funding
Donations, grants, consumer memberships, EWG VERIFIED licensing fees
🧂Conflict of interest.