A catch-all term for ingredients that improve how skin looks and feels — softer, smoother, more supple. The workhorse behind most moisturizers.
Solvent
Dissolves other ingredients so they distribute evenly in the formula. Often the invisible "base" everything else is mixed into.
Locks in moisture
Traditional Use
A synthetic humectant and preservative booster developed in the late 20th century. Created to improve hydration and product stability in modern skincare formulations.