A moisture magnet. Pulls water from the air and deeper skin layers up to the surface to keep skin plump and hydrated.
Skin Conditioning
A catch-all term for ingredients that improve how skin looks and feels — softer, smoother, more supple. The workhorse behind most moisturizers.
Locks In Moisture
Traditional Use
Derived from malic acid found in fruits like apples and pears, historically used in traditional beauty preparations; the sodium salt form was developed for modern cosmetics as a skin conditioning and pH-buffering agent.